What is WhatsApp's 24-hour window? And when you need a template
The ArabyBot teamOfficial Meta partner · written from our own platform dataOn this page 4
The short answer
The 24-hour window opens whenever a customer messages you and lasts 24 hours from their last message. Inside it you reply with any text, image or file; once it closes you can only write to them with an approved template.
Also asked as: «يعني ايه نافذة 24 ساعة واتساب» · «ليه مش قادر ارد على العميل بعد يوم» · «الرد بعد 24 ساعة واتساب»
Why does The 24-hour window matter to a seller?
Because most of your replies fall inside it, and they are the cheapest: the first thousand replies per number each month are free since 1 October 2026, then charged at the utility rate. A fast reply saves you a paid template later.
The 24-hour window in ArabyBot
In ArabyBot the AI agent replies at once inside the window, and when it closes you send an approved template from the inbox to start again. The keep-the-window-open feature helps it not close before you finish the conversation.
Frequently asked questions
What happens if I reply after 24 hours?
WhatsApp refuses the free-text message and you need an approved template to start again. Error 131047.
Does the window renew?
Yes, every new message from the customer starts a fresh 24 hours.
And the «message us on WhatsApp» ad?
The chat that comes from it has free messages at Meta.
Related terms
Try the agent before you pay anything
The agent that will answer your customers is the one answering you now: ask it from the chat button here or on WhatsApp. Your account is free with no credit card, and the free trial on your own number or page is activated after you contact our team on customer-service WhatsApp.