Marketing and campaigns

Saudi Founding Day on WhatsApp: greeting, offer and timing — in a tone different from National Day

A Founding Day (22 February) plan on WhatsApp: how it differs from National Day, the timing of three messages, five templates ready for approval in the heritage tone, and what gets rejected in a template image.

5 min read Updated 1 October 2026 ArabyBot team
The ArabyBot teamOfficial Meta partner · written from our own platform data
On this page 4
  1. Founding Day week in three messages
  2. Templates ready for approval
  3. What not to do on Founding Day
  4. Frequently asked questions

The short answer

A heritage offer five days before 22 February to those who agreed to offers, a last-order date two days before, and an offer-free greeting on the morning between eight and ten. The tone is calmer than National Day, and the image carries your brand, not the official emblem.

Also asked as: «رسالة تهنئة يوم التأسيس للعملاء» · «عروض يوم التأسيس بالواتساب» · «وش أرسل للعملاء بيوم التأسيس» · «قالب يوم التأسيس واتساب» · «موعد عيد التأسيس السعودي»

Founding Day week in three messages

The three Founding Day messages on WhatsApp
WhenThe messageTo whomWhy
5 days before"Founding Day offer from {{1}}: {{2}} until {{3}}"Those who agreed to offersHeritage dress, coffee and gifts are bought before the day, not on it
2 days before"Last order to arrive before Founding Day: {{1}}"Those who opened the first and did not buyThe deadline moves the undecided
The morning of 22 February"A glorious Founding Day, {{1}} — the {{2}} team"Those who bought or engagedA greeting without an offer reads as a greeting

Templates ready for approval

Founding Day greeting

A glorious Founding Day, {{1}}. Three centuries of history, and best wishes to the nation. The {{2}} team.

Heritage offer — stores

{{1}}, for Founding Day: {{2}} on {{3}} until {{4}}. Type "founding" and we send the collection.

Last order date

{{1}}, the last order that arrives before Founding Day is {{2}}. Orders after it arrive {{3}}.

Booking — restaurants and venues

{{1}}, Founding Day tables book early. Reserve for your family before {{2}} — type "book" and we send the open slots.

Holiday hours — auto-reply

A glorious Founding Day. We are closed on {{1}} and back {{2}}. Your order is logged now and ships on the first working day.

The heritage-offer template as the customer gets it, and the five templates ready for approval

What not to do on Founding Day

Three mistakes that cost the number

A discount inside the greeting: it reads as an ad and gets reported. A message to everyone who ever wrote, without consent: reports in one day. An official emblem in the template image: it may be rejected, and your own brand is enough.

Three Founding Day campaign mistakes, and the pure greeting that replaces a greeting with a discount

Frequently asked questions

1

When is Saudi Founding Day?

On 22 February every year, marking the founding of the first Saudi state in 1727, and it is a public holiday in the Kingdom. Start preparing your campaign at least two weeks ahead so the templates are approved in time.

2

How does Founding Day differ from National Day in a campaign?

Founding Day is on 22 February with a heritage character — dress, coffee, history — while National Day in September is celebratory. The tone here is calmer, and offers tied to heritage outperform a generic discount.

3

When do I send?

The offer five days before to those who agreed to offers, and the greeting on the morning of 22 February between eight and ten. A greeting the night before is lost among thousands.

4

Is the greeting billed?

If you start it, it is a marketing template at the Saudi rate on your Meta account — a utility message to a Saudi number is $0.0107 in our measurement and marketing is dearer. Replying to whoever wrote first is free for the first 1,000 replies per number each month.

5

Is a template with the flag or the official logo approved?

The text is approved; images carrying official emblems may be rejected or treated specially. Send your own brand visuals with the greeting text, and leave the official emblem to its owner.

6

My shop closes on Founding Day — what does the bot answer?

From the knowledge base: closing and reopening times and the last order before it. It answers "open on Founding Day?" a hundred times with the same answer and never invents a time.

The ArabyBot teamOfficial Meta business partner in the Middle East 191 guides Figures from our platform All guides

How we write these guides Figures come from our platform and Meta's actual invoices, dated with their sample; we describe what works today, not what we plan, and say what we do not do and when someone else is the better choice. Reviewed by the ArabyBot team on 1 October 2026.

Share this guide
And you run all of it from your phoneEverything on this page is also run from the ArabyBot mobile app — replies, orders, campaigns and AI reports. Not a web dashboard only.

Try the agent before you pay anything

The agent that will answer your customers is the one answering you now: ask it from the chat button here or on WhatsApp. Your account is free with no credit card, and the free trial on your own number or page is activated after you contact our team on customer-service WhatsApp.