What is cross-selling? And how it differs from upselling
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The short answer
Cross-selling offers the customer another product that complements their choice, not a pricier version of it. Moving them to a higher version is an «upsell»; adding a complementary product is a «cross-sell».
Also asked as: «يعني ايه كروس سيل» · «يعني ايه cross selling» · «الفرق بين اب سيل وكروس سيل»
Why does Cross-selling matter to a seller?
Because it raises average order value with no new ad spend: the customer is already buying and the shipment is one. Its condition is that the suggestion truly complements, or it becomes a nuisance.
Cross-selling in ArabyBot
ArabyBot Store has three places: a «buy them together» bundle at a discount on the product page, «you may also like» below it, and a checkout offer the customer adds with one tick at a special price.
Frequently asked questions
What is the difference between cross-sell and upsell?
An upsell is a higher version of the same product; a cross-sell is another product that complements it.
When do I show a cross-sell?
On the product page and at checkout; and after delivery, in a follow-up message.
How much do I discount a bundle?
A small discount that keeps your profit; work it out from the two products' combined margin.
Related terms
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