WhatsApp buttons: how to send customers a message with buttons (quick reply, list, link, call)
How to send a WhatsApp message with buttons: the button types (quick reply, list, link, call), how many and how long, when you need an approved template, why the WhatsApp Business app does not send them, and examples of buttons that shorten the customer's path.
The ArabyBot teamOfficial Meta partner · written from our own platform dataOn this page 4
The short answer
Buttons in WhatsApp messages are not sent from the WhatsApp Business app but from the official API through a platform: in an open conversation up to 3 quick-reply buttons or a list of choices, and in approved templates quick-reply buttons, a link button or a call button. In ArabyBot you find them in the welcome card, in templates, in order confirmation messages, and in Smart Jobs, where each button has a job such as confirming, cancelling or paying.
Also asked as: «عمل ازرار في الواتساب» · «رسالة واتساب بازرار» · «بوت ازرار واتساب» · «ازرار تفاعلية واتساب» · «how to send whatsapp message with buttons» · «whatsapp interactive buttons»
Button types and their limits
| Type | Where it is used | Count and limits |
|---|---|---|
| Quick-reply buttons | In an open conversation | Up to 3 buttons, button text up to 20 characters |
| A list of choices | In an open conversation | Up to 10 choices, choice title up to 24 characters |
| Template buttons | In approved templates, which is what starts a new conversation | Up to 10 buttons, at most 2 link buttons and 1 call button, button text up to 25 characters |
Check text length before sending with the WhatsApp character counter.
Where buttons live in ArabyBot
| Where | What the buttons do |
|---|---|
| The welcome card | Up to 3 buttons opening a path: «offers», «my order status», «talk to a teammate». The welcome message |
| Templates | Quick-reply, link or call buttons in a template Meta approves. Template approval |
| Order confirmation | The customer confirms or cancels the order in one tap before shipping. Order confirmation |
| Smart Jobs | Up to 3 buttons, each with a job: confirm, cancel, pay or reschedule, and your system learns what the customer tapped. Smart Jobs |
Buttons that shorten the path
- Write them in the customer's words: «I want this», «my order status», «talk to someone» are clearer than «option 1».
- Three at most: more confuses, and always leave room for the customer to type their question.
- A button to a person: a customer who did not find what they wanted must reach a human in one tap.
Frequently asked questions
Can I send buttons from the WhatsApp Business app?
No; the app sends text, images, a catalogue and saved replies, while buttons the customer taps come from the official API through a platform. The app or the official API.
What happens when the customer taps a button?
A quick-reply button sends its text as if the customer typed it, opening a path or getting the AI agent's answer. A link button opens a page, and a call button rings your number.
Do buttons add to the cost?
No; a message is billed by its type, not its buttons: a reply inside the conversation, or a template by its category. WhatsApp message prices.
How we write these guides Figures come from our platform and Meta's actual invoices, dated with their sample; we describe what works today, not what we plan, and say what we do not do and when someone else is the better choice. Reviewed by the ArabyBot team on 21 October 2026.
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